KUON is a Japanese noun that means “eternity”, and “permanence”. And just like its meaning, KUON’s design is sustainable and can last for decades.


Photo Source: KUON

Its designs includes traditional Japanese culture – indigo dyed fabrics and patchworks.



Photo Source: KUON

Yet, that’s more about KUON. It also features designs that are simple and clean. They also come with hand crafted embroidery for characteristics. Also, some of them are made with special BORO fabric – a Japanese textiles that are mended together with a lot of small pieces.



Photo Source: KUON

The idea of the brand is “new things get old,but beautiful things stay beautiful”.

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